As I have mentioned above that there are four important aspects as the main idea of marketing 101. Those are called product, price, place and promotion. If you want to come up with the great result, you are required to be able to combine those aspects in a single best offer. It is the achievement where you need to do the serious research toward the needs of people at that time. So, make sure that you will market the most suitable product with affordable price at the right place by using the best promotion strategy. Those aspects should be balance for the best result.
Now, how can you hold the serious research for those aspects? This is a type of marketing 101 researches which can be done by the small business owners too. You should not start everything in big scope firstly. You can start by asking people about what do they think about certain product. Besides, ask them whether they want to pay certain dollars to get certain products or enjoy certain services. This step will be effective.
It is better to go out there and meet many people (even carrying your own clipboard if necessary) on the streets. This is the unique side of this marketing 101 technique. You will come up with the accurate data from the customers (since you do it yourself). It is then combined with the data you get from studying about your competition on the market. The complete data will be very helpful to support your research and finally find the characteristic of customers. Are you ready for this one?
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